LeBron James has signed a $154 million, four-year contract with the Los Angeles Lakers, his agency Klutch Sports Group revealed on Sunday via Twitter. Obviously, bagging a four-time NBA MVP, three-time NBA finals MVP, 14-time NBA All Star, and two-time Olympic gold medalist doesn’t come cheap.
World Cup 2018
This year’s World Cup isn’t just a battle for supremacy on the field. With money sloshing around the tournament in the form of sponsorships and brand endorsements, teams and manufacturers are out to sell as many shirts as possible. On that front, national pride and local consumers can only take you so far. You need that little extra pizzazz to make fans beyond your own borders sit up and take notice. Style is the great leveler. No one expects Nigeria to win in Moscow on July 15, but by now everyone knows that shirt. And the Super Eagles aren’t the only ones to bring their fashion A-game to the World Cup.
Let Highsnobiety take you on a tour of football’s sartorial winners and losers with our rundown of the worst to best jerseys at Russia 2018.
nigeria jersey
The World Cup kicks off on Thursday, June 14, which means that those of us who prefer to spend our weekend afternoons inside sort-of-gross bars will have something exciting to watch for these specific four weeks of midsummer. And if you don’t know a lot about the non-American kind of football, it also means that we’ll be seeing a lot of unstintingly attractive men wearing a wide array of shirts.
My first thought upon seeing this year’s jerseys, however, was that they ... sort of suck? I mean, if I were designing jerseys for the 32 best soccer teams in the world, my mood board would be a mashup of, like, vintage superhero uniforms and some weird Gucci-esque floral print. Instead, about half of them are basically just big red shirts!